THE STORY

Paula is a UX Strategist, Researcher & Manager

She’s been building successful teams and experiences for the past 10 years. With a background in technology and a passion for psychology, she quickly transitioned through all stages of project development towards UX and Management. She’s been advocating for humane design ever since.

THEY SAY

PAST & PRESENT

Presently Paula is a postgraduate student on a world-renewed course in Philosophy at SOAS University of London. Her research addresses mind-body-behaviour links and ethics.

Earlier she was a UX Director in a fintech startup responsible for curating holistic user, business and technology experiences.

On her lifelong learning quest she led teams, projects and research across several sectors. She designed and managed multiple web and mobile apps from the ground up, applying herself to unconventional projects such as 3D audio museum tours for visually impaired, or securing first place in Google Startup Weekend for her team.

Since the publication of her first book in 2011, Paula has been an acknowledged guest speaker in her community—from mindfulness to youth employability to behaviour change design. In her spare time she promotes positive effects of yoga and outdoors.

QUALIFICATIONS & COMPETENCIES

Paula takes initiative to envision, plan, and manage operations both at the project and the organisational level. Her solutions are based on human psychology drawing from a breadth of research methods and synthesised data. She plays a lead role in long term product thinking, grows agile teams around her delivering for all parts of business, and brings value from day one.

    • UX Strategist, Public Speaker 2016 ⟶
      Self-employed, part-time
    • Teacher, Founder 2015 ⟶
      The Yogi, part-time
    • UX Director 2017 – 2020
      Duesday, Cornwall, full-time
    • Head of Design 2016 – 2017
      Dealerweb, Devon, contract
    • UX/UI Consultant 2016 – 2017
      Echoes, Devon, contract
    • UI Designer 2016 – 2017
      Working Planet, Devon, contract
    • Lead UX/UI Designer 2013 – 2016
      blur Group, Devon, full-time
    • UX/UI Designer/Developer 2012 – 2013
      blur Group, London, full-time
    • Web Designer 2011 – 2012
      All-In Design, Cambridgeshire, full-time
    • Web Developer, Project Manager 2008 – 2009
      Hanza Interactive, Warsaw, full-time
    • SAP Architect 2007
      Philips Lighting Poland, Pabianice, apprenticeship
    • Photographer 2006 – 2008
      Slajd Magazine, Lodz, contract
    • Print Designer 2005 – 2006
      Agencja Dziennikarzy, Pabianice, internship
    • Webmaster 2000 – 2011
      Self-employed, part-time
    • Volunteer Community Manager 2017 ⟶
      South West Adventurers
    • Volunteer Assistant 2019 – 2020
      Systemic Constellations
    • Volunteer Logistics Specialist 2006 – 2007
      Camerimage Film Festival
    • Volunteer Fundraising Coordinator 2002 – 2005
      Polish Red Cross
    • Volunteer TV Reporter 2004
      TV ProMok

    • Master of Arts 2020 ⟶
      Major: Traditions of Yoga and Meditation
      SOAS University of London
    • Master of Science, Distinction 2011
      Major: Information Systems in Management and E-commerce
      The Technical University of Lodz / The University of Porto
    • Bachelor of Science (Hons), 1st class 2009
      Major: Graphics and Multimedia
      The University of Humanities and Economics in Lodz
    • Level 3 2005
      Maths, English, Polish
      Major: Economics and Business Administration
      Complex of Economic Schools in Pabianice
    • Courses & Awards
    • Agile Leadership by Software Cornwall
    • Copywriting by NLP Eddu Club
    • Counselling Listening Skills by National Counselling Society
    • Data-Viz by Information is Beautiful
    • Developing Innovative Ideas for New Companies by University of Maryland
    • Hill and Moorland Leader by Mountain Training
    • Integrated Skills in English III by Trinity College London
    • Leadership & Management Level 3 Award by CMI
    • Mindfulness-Based Stress Reduction (MBSR) by Health & Care Professions Council
    • Process-Oriented Psychology by Psychological Knowledge Society START
    • Teacher Training by Code Club Pro
    • Understanding Media by Northwestern University
    • User Experience Workshop by Mekonta
    • Winner at Google’s Exeter Startup Weekend
    • Yoga Teacher Diploma by Devon School of Yoga
    • Publication
      Consumer-Oriented Online Shop Creation: Intuitive E-commerce Guide
      Lambert Academic Publishing, 2011
      Buy now on Amazon
    • Other
      Dual nationality: Polish, British
      Driving license