THE STORY
Paula is a UX Strategist & Researcher
She’s been building successful teams and experiences for over 10 years. With a background in technology and a passion for psychology, she quickly transitioned through all stages of product development towards UX and Management. She’s been advocating for humane design ever since.
THEY SAY

“Paula is definitely one of the smartest people I’ve met. Very analytical and precise mind, in conjunction with hard work and responsibility makes it an ideal member of any team. It does not matter what job she takes, the end result is always very good. Paula has a rare feature – a constant thirst for knowledge and skills. If you have the opportunity to work with Paula – do not hesitate even a minute.”

“Paula is a full-stack creative genius who joined Duesday at the very beginning. She was pivotal in all aspects of our visual and user experience design and grew an award winning team around her delivering for all parts of the business. As UX Director Paula drove numerous task-based initiatives and user-research projects and as Team Lead and member of the Senior Management Team she guided seven staff throughout her time at Duesday. Paula is a team player with a keen appetite for company strategy and management.”

“Thank you so much for your efforts and for everything that you did for the City College Plymouth in 2019/20 academic year. Your professionalism, great personality, skills, knowledge and all the attitudes are valuable to our Further Education and Higher Education students. Also, you brought excellent and high standard work experience that students can use in their future carrier or for students who will keep studying. I hope we could continue our collaboration in the next year.”

“Paula worked with us as UX/UI designer for a new product. Despite being drafted in at a latest stage in the product, she immediately understood the product and our brief, produced some concept designs that were right on point and also helped develop a style sheet and design guidelines document. Paula immediately fitted into the team, she is a skilled and intelligent person.”

“Paula Kaminska is a very creative and open-minded person. Always on time, with professional attitude towards given projects. Quality of provided service and support exceeded my expectations. If you need support of a skilled professional in the area of web design/development don’t hesitate to contact Paula.”

“Without a doubt, the best UI/UX designer we have worked with. Paula has an obsessive attention to detail, but does not get lost in her work. Zen and mindfulness lend a very balanced approach to everything she does. On a challenging and unconventional UX project Paula applied herself even when standard approaches were not possible. This strategy makes her incredibly resilient and flexible, in the end producing outstanding results that speak for themselves.”

“Paula is a motivated and responsible professional with a high degree of integrity. She worked very hard and progressed steadily in blur Group, revealing her passion and enthusiasm for User Experience and Digital Design.
Paula takes the initiative to identify problems and formulate solutions. Her role requires strong communication skills, and she has shown that she not only has these skills but that she also can inspire respect and cooperation in teammates. Paula showed great dedication and she proved that she is very confident of her goals and very dedicated to achieving them.”

“Paula is a talented, dedicated UX/UI designer who isn’t afraid to step up when the going gets tough. I have had the pleasure of working alongside Paula on a number of projects and have always been impressed with her tenacity and attention to detail. She is a real asset to any UX/UI team.”

“We value high fidelity work and bespoke service, and this what Paula provides as a designer and project manager. She is a reliable, professional and skilled consultant with a good understanding of our industry. She consistently surprises us with her promptness and can-do attitude. We look forward to many more projects together.”

“I have never seen anyone dedicating so much passion and investing so much effort in their work. Many people want to be good at their job, I think Paula wants to be the best. She somehow finds time to be always up-to-date with the latest trends and does her best to be bleeding edge with technology. She is a good team member, and probably an even better team leader. She is keen and smart. I hearty recommend her and her skills to anyone. If you have a chance, start a philosophical discussion with Paula outside the office hours – you will not regret it.”

“Paula was my design mentor for almost a year at blur Group. From the very beginning I found her to be extremely organised, tackling all assignments with dedication and ease. I often admire the consistency in her work and professional attitude towards any challenge. She has an exceptional eye for detail and an impressive skill set, which make her an invaluable asset for any business. Paula has the qualities of a true leader. For me she will always be a prime example of professionalism and self-improvement in any aspect of life.”

“Thank you for being such an amazing compère and live manager of the employability event at City College Plymouth last month. The event was a great success and I fully expect a repeat next year.”
PAST & PRESENT
Presently Paula is a postgraduate student on a world-renowned course in Philosophy at SOAS University of London. Her research addresses mind-body-behaviour links and ethics.
Earlier she was a UX Director in a fintech startup responsible for curating holistic user, business and technology experiences.
On her lifelong learning quest she led teams, projects and research across several sectors. She designed and managed creation of multiple web and mobile apps from the ground up, applying herself to unconventional projects such as 3D audio museum tours for visually impaired, or securing first place in Google Startup Weekend for her team.
Since the publication of her first book in 2011, Paula has been an acknowledged guest speaker in her community—from mindfulness to youth employability to behaviour change design. In her spare time she promotes positive effects of yoga and outdoors.
QUALIFICATIONS & COMPETENCIES
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- Senior UX Strategist, 2021 ⟶
Good With, Cornwall, part-time - Teacher, Founder, Researcher 2015 ⟶
The Yogi, Devon, part-time - UX Director 2017 – 2020
Duesday, Cornwall, full-time - Head of Design 2016 – 2017
Dealerweb, Devon, contract - UX/UI Consultant 2016 – 2017
Echoes, Devon, contract - UI Designer 2016 – 2017
Working Planet, Devon, contract - Lead UX/UI Designer 2013 – 2016
blur Group, Devon, full-time - UX/UI Designer/Developer 2012 – 2013
blur Group, London, full-time - Web Designer 2011 – 2012
All-In Design, Cambridgeshire, full-time - Web Developer, Project Manager 2008 – 2009
Hanza Interactive, Warsaw, full-time - SAP Architect 2007
Philips Lighting Poland, Pabianice, apprenticeship - Photographer 2006 – 2008
Slajd Magazine, Lodz, contract - Print Designer 2005 – 2006
Agencja Dziennikarzy, Pabianice, internship - Webmaster 2000 – 2011
Self-employed, part-time
- Senior UX Strategist, 2021 ⟶
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- Volunteer Community Manager 2017 – 2020
South West Adventurers - Volunteer Assistant 2019 – 2020
Systemic Constellations - Volunteer Logistics Specialist 2006 – 2007
Camerimage Film Festival - Volunteer Fundraising Coordinator 2002 – 2005
Red Cross - Volunteer TV Reporter 2004
TV ProMok
- Volunteer Community Manager 2017 – 2020
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- Publication
Consumer-Oriented Online Shop Creation: Intuitive E-commerce Guide
Lambert Academic Publishing, 2011
Buy now on Amazon
- Publication
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- Master of Arts 2020 ⟶
Major: Traditions of Yoga and Meditation
SOAS University of London - Master of Science, Distinction 2011
Major: Information Systems in Management and E-commerce
The Technical University of Lodz / The University of Porto - Bachelor of Science (Hons), 1st class 2009
Major: Graphics and Multimedia
The University of Humanities and Economics in Lodz - Level 3 2005
Maths, English, Polish
Major: Economics and Business Administration
Complex of Economic Schools in Pabianice
- Master of Arts 2020 ⟶
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- Courses & Awards
- Agile Leadership by Software Cornwall
- Copywriting by NLP Eddu Club
- Counselling Listening Skills by National Counselling Society
- Data-Viz by Information is Beautiful
- Developing Innovative Ideas for New Companies by University of Maryland
- GDPR Compliance Training
- Hill and Moorland Leader by Mountain Training
- Integrated Skills in English III by Trinity College London
- Leadership & Management Level 3 Award by CMI
- Mindfulness-Based Stress Reduction by Health & Care Professions Council
- NLP Practitioner Training by Chris Howard
- Process-Oriented Psychology by Psychological Knowledge Society START
- Teacher Training by Code Club Pro
- Understanding Media by Northwestern University
- User Experience Workshops by Mekonta
- Google’s Exeter Startup Weekend 1st Place Award
- Yoga Teacher Diploma (500 hours) by Devon School of Yoga
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- Other
Dual nationality: Polish, British
Driving license
- Other